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Retro Ad of the Week: Lunar Hilton, 1960s - Mascola Group
In the 1960s Hilton took luxury hotel advertising to the moon with this reservation card they created for the "Lunar Hilton."

Space Future - Hotels in Space

Hilton's bizarre 1967 plan for a space hotel
It seems like we're beginning to enter an age of space tourism, but even back in 1967, the head of Hilton was planning to build a hotel on the moon.

First on his road map was the Orbiter Hilton, a sort of space laboratory whose 14 levels were designed to accommodate up to 24 people. It was intended for "short trips in space," such as stopovers on a journey to the moon or another planet, and would welcome guests arriving in "a six-man ferrycraft," Hilton explained.
Once the orbital capsules were established, Hilton's next step was to build a fully fledged underground hotel on the moon, the Lunar Hilton.
The entrance would have been at surface level, with the rest of the structure 20 to 30 feet underground, to keep a constant temperature more easily -- surface temperature on the moon can vary from a scalding 260 F (127 C) to a freezing -280 F (-173 C).
The Lunar Hilton was designed with three levels: a mechanical one at the bottom for all the equipment and engineering; a middle one with two 400-foot corridors containing 100 guest rooms; and a top one for public space, including a cocktail lounge.
"The bartenders will have an easy job," Hilton said. "They will push a button and out will come a pre-measured, pre-cooled mixture of pure ethyl alcohol and distilled water. Into the mixture the bartender drops a tablet -- martini, Manhattan, scotch, gin -- you name it. Instant drink!"
Cooking, rather worryingly, would be done in a "nuclear-reactor kitchen, mostly by machines."
The rooms would look remarkably like those on regular Hiltons.
"They wanted to retain as much of the feel of a hotel room on Earth as they could, within the limitations of space technology -- which is kind of interesting, I think, because if you're an astronaut, that's probably the last thing you're worried about," said Young.
To better sell the idea, Hilton consulted with Don Douglas, then chairman of the McDonnell Douglas aircraft manufacturer, with a feasibility study done by students at Cornell University, who came complete with some interesting sketches and props.

What happened to Hilton’s ‘hotel on the Moon’?
The idea of a Hilton hotel on the Moon has resurfaced every few years from 1958 onwards. But are we any closer to seeing one open its doors?

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